Webinar Recording

Footwear Design
Journeys: How Pentland Brands Embraces 3D Design

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Interview with Tobias Rush, Industrial Designer at Pentland Brands

How do you define a sketch? Sketches are fundamental to every design process, but many designers think that sketches can only exist as a 2D concept. Many brands – large and small – are embracing the idea of adding 3D sketching and collaboration to their workflows as a way to preserve design intent, iterating faster, and reducing their time to market.

Gravity Sketch is excited to host Tobias Rush, Industrial Designer at Pentland Brands to talk about his journey from 2D to 3D footwear design working on projects under the Canterbury label. During this 30 minute interview Tobias will dive into his design process and showcase his newest cleat that was designed with a 3D-first mindset.

You’ll also gain insight on:

• Why designers and brands who embrace 3D design and collaboration can get to market faster than their peers
  
  
• The difference between a 2D and 3D sketching process 
  
  
• How embracing 3D design helps preserve design intent